The golf-meets-lifestyle revolution continues to gain momentum, so let's dive deeper into what's next for this booming category. In a follow-up discussion from last season, industry veterans explore the latest market developments, emerging brand partnerships, and advanced strategies for retailers looking to expand their golf lifestyle offerings. Discover how the most successful players are scaling this trend, navigating seasonal challenges, and building lasting customer loyalty in an increasingly competitive space.

SPEAKER
Anthony Wagner, Owner, Fiori Golf
Daniella Rosa, Founder, Aiea Golf
Jennifer Morton, Chief Executive Officer, Association of Golf Merchandisers (AGM)
Moderated By: Troy Aguila, Founder, Gwop Meet