How today’s shoppers discover new brands online, what actually drives clicks and foot traffic now, and how retailers can adapt their marketing without doing all the things. Learn how shoppers move from discovery to decision in today’s digital-first world. - Takeaway 1 - Walk away with actionable tactics to boost traffic without overextending your resources - Takeaway 2 - Understand the new path-to-purchase. - Takeaway 3 - Identify where your traffic is hiding. Practical steps to adapt!

SPEAKER
Jeff Fenn, Director of Sales & Marketing, The Boutique Hub